About Us

Helping Business Become "The Brand"

About Valore

Valore provides the clarity and leadership businesses need to become The Brand in their market.

Our Purpose

Valore exists to help businesses become The Brand in their market.

We work with companies that grew through referrals and reputation but have reached a point where growth has slowed. The business is strong, yet the brand no longer reflects its true value.

Our role is to provide brand leadership. We bring clarity to positioning, direction to how the business shows up, and confidence to how clients choose.

Our Process

Valore works through a focused three month brand leadership engagement.

Month One
Clarify positioning, ideal client, and brand direction.

Month Two
Define messaging, priorities, and a clear brand framework.

Month Three
Align systems, vendors, and execution.

After the engagement, clients may continue working with Valore through ongoing brand liaison support to maintain clarity and consistency as they grow.

Owner and Founder

Valore was founded by Derek Burbidge after more than a decade working closely with business owners and leadership teams.

Alongside this work, Derek built his own niche clothing business from the ground up, growing it to six figure revenue through clear positioning, disciplined brand decisions, and long term thinking rather than reliance on referral marketing.

That experience shaped Valore. Derek saw firsthand how strong brand leadership creates momentum, attracts better clients, and sustains growth. Valore was created to bring that same clarity and direction to other businesses ready to become The Brand in their market.

Referrals will dry up and a full-time hire will limit your marketing spend.

Meet with us to create a clear direction to grow your brand.